Literary Services, Inc.
- Experience Authors and Editors Trust

Literary Services, Inc., PO Box 888, Barnegat, NJ 08005

John on LinkedIn

Twitter @JohnWillig



Content Coaching & Strategy Services

"Any author that has the opportunity to work with John is very lucky. John helped me evolve my writing style to be infinitely more effective. Instead of dwelling on nit-picky little details, he helped me get the overall shape and content right. John exhibited numerous strengths that helped to make the book far more successful than it would have been otherwise."

Jim Collins, Author of Great by Choice, Beyond Entrepreneurship, Built to Last and From Good to Great

Writers today have many print and digital choices to choose from to publish their work or employ in an integrative marketing and media strategy. All too often, however, not enough attention and time is invested in the research, writing and preparation of a book for a very competitive marketplace. We believe true marketing begins with words and features intended to enthuse readers.

Our coaching services are intended to help writers produce these quality books...including digital content and e-books...that become highly recommended in their fields and in the media.


You can schedule a coaching session with John on any topic related to your work. It's your choice! Whether it is a discussion about the publishing business and your options — self-publishing vs. 'traditional' vs. digital, your current ideas or plan, the proposal you have been submitting to publishers without success (in any topic area), promotion and publicity strategies, what editors and their sales teams are looking for, most common mistakes made by authors in their proposals, etc., you can now book a coaching session dedicated to helping you achieve your goals and publishing success.

There's an abundance of misinformation, myths and subsequent costly miscalculations in the book publishing world. Here's your opportunity not to make the mistakes costing writers thousands of dollars in time and resources and learn vital information and strategies to make your writing a successful venture.

Cost: $450.00

Schedule your session today and receive expert insight and advise by contacting John at

"John is a powerhouse of experience with the decisiveness of a drill sergeant that only comes from decades in the industry. His quick ability to sum up ideas, point out the obvious, and provide direction added clarity and tipped the scales on many difficult decisions."
Tom Koulopoulos and Dan Keldsen, The Gen Z Effect

"John coached me throughout the book selling process and provided expert guidance. He's a true professional. I am extremely grateful for his support as I would still be a writer with just a lot of pages without him."
David Hamme, Customer Focused Process Innovation: Linking Strategic Intent to Everyday Execution, McGraw Hill, 2014

"Working with John has completely revolutionized how I was pitching my book and myself to publishers. When he explained to me that a book proposal is really a business plan and publishers are similar to venture capitalists, it made so much sense and gave me a clear idea of how to focus the proposal."
Janette Hillis-Jaffe

"You deliver the best content coaching in the business! You know exactly what publishers want to buy right now and you successfully guide your authors to deliver that book so their project gets sold."
Randy Peyser, Author One Stop

"Thank you so much for our session. It feels like you unlocked some doorway and I have a whole different view on what my book should and could be. I feel our conversation has changed the trajectory of my project — it's on a steady incline now!"
Susan Armstrong

"I can't thank you enough for your advise and constructive feedback you provided. It was extremely valuable!"
Whitney Keyes, former Microsoft marketing executive

Coaching Services


  • Coaching sessions to analyze and assess the marketability of your new book and projects.

  • A critical review of your special features and how best to highlight them in your book and cover presentation.

  • You can overnight your material and begin receiving expert advise on how best to increase the sales and profitability of your new book and potentially save you thousands of dollars!

Cost: $750.00

Schedule your session today and receive expert insight and advise by contacting John at


  • A complete evaluation with detailed suggestions of your total manuscript, cover design and sales and marketing material.

  • Three one-hour coaching sessions on all of your material, its potential, and sales and marketing approaches.

  • Depending on location and travel schedules, a personal meeting to go over the project and recommendations...your opportunity to ask an expert your questions about self-publishing.

Cost: $3,000.00

Schedule your session today and receive expert insight and advise by contacting John at


John Willig has over 38 years of publishing experience. He has been closely involved with the editing, development, production, marketing and selling of thousands of books. In addition, John has been the founding editor of the Environmental Quality Management and the Design Management journals. He has also been the lead managing editor and series advisor for a number of professional handbooks in the environmental topic area.

Book cover of Auditing for Environmental Quality Leadership
Auditing for Environmental Quality Leadership
by John T. Willig (Editor)
(John Wiley & Sons)

Book cover of Moving Ahead with ISO 14000
Moving Ahead with ISO 14000
by John T. Willig (Editor),
Philip A. Marcus (Editor)
(John Wiley & Sons)

Listen to Jim Collins:
Author of Great by Choice, Beyond Entrepreneurship, Built to Last, and From Good to Great

"I had the immense privilege of working with John Willig during the writing of Beyond Entrepreneurship. During our work together, John exhibited numerous strengths that helped to make the book far more successful that it would have been otherwise:

  • An excellent sense for the overall shape of the book — what should be included and removed.
  • Helped me evolve my writing style to be infinitely more effective.
  • Pushed me to get the title right. Without his pushing, prodding and listening I'm sure I would have settled on a weaker title.
  • Displayed imagination in coming up with marketing ideas.
  • Shared my high standards for the book and was receptive to making sure the book was well designed. He understood the importance of getting the details right.

Finally, John was great to work with on a daily basis. Any author that has the opportunity to work with John is very lucky indeed."

Top of page

Literary Services, Inc. Celebrating 26 Years of Excellence

Award-Winning Books

See All Books

Content Coaching and Strategy Services

Now Available!

Content Coaching
for Self-Publishing


Sign up for our New Proposals Alert

Your Name:
* Email Address:

* = Required

Create Your Writer Platform cover
by Chuck Sambuchino,
Writers Digest Books
See John's Contributions


Recommended Books and Partners for Writers

Find professional resources to help achieve your writing goals.

Learn more

"Success ultimately will depend on how valuable potential readers view whatever it is you are blogging about, tweeting, etc., so one of the biggest mistakes is not spending the time and resources to craft an appealing message and content in a very crowded and noisy marketplace."
John Willig cited in the new book Create Your Writer Platform, Chuck Sambuchino, Writers Digest Books

"I want to tell you how much I've enjoyed speaking with you and how grateful I am for your encouragement and support. You have great integrity and a generosity of spirit which allows you to share your experience and wisdom with everyone. I consider myself lucky to have met you."
Rebecca Costa, Author, The Watchman's Rattle

"Times are bad. Children no longer obey their parents, and everyone is writing a book."

"One doesn't discover new lands without consenting to lose sight of the shore for a very long time."
Andre Gide


Home | Testimonials | Clients | New Proposals | New Books
Submissions | Content Coaching

For Writers: Resources

Copyright (c) Literary Services, Inc. All rights reserved in all media.
Web Design and Maintenance by Bear Data Services